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Are Business Cards Still Valuable?

Updated: Mar 3, 2020

Business cards are one of the oldest, and most effective, forms of traditional marketing. But with the emergence of new technology and digital advancements, are they really still relevant going into 2020?

The answer is yes! According to a study, an overwhelming 72 percent of people form an opinion about a business based on the quality of its business cards. Meaning creative business cards are the perfect way to create a lasting impression.

Interested in how we can help you with your business cards? Why not get in contact with us, on 0116 259 9955, to discuss your options. And be sure to check out our list of reasons why luxury business cards are invaluable for your business.

1. It Adds a Personal Touch

Passing a potential client your custom business card is worth much more than just merely giving your details to somebody. Networking is about making genuine connections and engaging in conversation. Exchanging personalized business cards is a fantastic way to do this. It creates a significant memory of your encounter and an opportunity to develop a great relationship with your potential clients.

2. Display your Creativity

Regardless of the type of business you are, your customised business card should represent both you and your business. Having a well-designed luxury business card is vital if you want your business cards to stand out against your competitors.

Well-designed business cards are also a great conversation starter and often keep your brand at the top of your potential client’s mind.

3. They Speak for you, through Others

Are you too busy to attend networking events? Don’t worry! Your business card can speak for you. Having a well design, self-explanatory business card is perfect for one of your best employees to hand out at networking events, on your behalf. They create the perfect conversation starter and are a fantastic way of getting your business noticed.

4. They Increase your Sales

Custom business cards can increase your sales! By giving your potential clients a tangible card with all of your information on, it makes it easier for them to get in contact with you and therefore more likely to invest in your services. Research shows that the number of sales increase by 2.5% for every 2000 business cards that get passed out. Meaning they are a highly effective way to get customers buying your products.

5. They Make Networking Simple

At networking events or conferences, with lots of people in attendance, there isn’t enough time for you to talk to everybody! Creative business cards capitalize on this fact and allow you to share your business information quickly, in the limited time you have. They’re the fastest and easiest way to exchange contact details. Providing you with the opportunity to make a more meaningful connection, at a later date.

6. Business Cards show that you are Prepared

Has anybody ever passed their contact details onto you by writing their details on a piece of paper or a napkin? It isn’t the most professional approach!

Wouldn’t you rather do business with somebody who hands you a professionally designed business card?

Showing that you are prepared and always have your contact details on hand, is a great indicator that you are professional! And thus, a fantastic way to attract new clients.

7. They’re always Working

Once you have handed out your business card, you have established a connection!

Company business cards are often re-shared if your clients think that somebody else may be interested in your services. In addition, your company card is also likely to be shared if it is particularly unusual or creative. Thus, getting your brand in front of additional prospects.

Business cards are a fantastic way to get you and your brand noticed! Not only do they add a personal touch, when passing your company details to your prospects, but they're also great for increasing your sales, and for ensuring that you're prepared every time a business opportunity arises.

At Soar Valley Press, we offer a wide range of high quality business cards. Including, Raised Spot UV Business Cards, Metallic Foil Business Cards, Uncoated Business Cards, Silk Business Cards, Matt Laminated Business Cards, Gloss Laminated Business Cards, Soft Touch Business Cards, and Folded Business Cards.

So, what are you waiting for? Give us a call on 0116 259 9955 or email, to ask us about how well designed business cards could help you. We’re always ready to get the conversation started.

Soar Valley Press | Leicestershire | Design and Print Made Simple | 0116 259 9955

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