Are you wondering how your communication strategies should evolve as a result of COVID-19? It is even more important to keep the lines of communication open now. Although the situation is changing quickly, there are a number of things that your business can do to help inform and reassure your clients:
1. Social Media Posts
Social media is a fantastic comms platform. Identifying specific client concerns and developing messages to show how you are combatting these will reassure your clients.
Regularly posting, across multiple channels, about how the delivery of your products/services are affected is an efficient way to keep the lines of communication open. Your clients will also learn how your business is likely to continue its operations.
2. Regularly Updating Your Website
Providing additional online information and resources is a great way to keep your clients in the loop. Ensuring they know the steps your business has taken to protect them from exposure to the virus is vital for ensuring we all feel safe and well informed.
Why not consider producing a PDF, which would be easily downloadable from your website? This creates a single reference point for your clients to get answers to frequently asked business questions.
3. Clear Handwashing Signage
Wipeable handwashing posters/ signage are key for ensuring everyone is well informed and they also encourage good hygiene. A great way to help ensure we all stay safe from infection.
Top Tip: Why not consider putting some up in your public bathrooms and kitchens? This is a simple way to remind everyone what they should be doing.
4. Reassurance on Site
Reassuring your clients whilst they’re visiting your offices or are in your shop, restaurant, or hotel, is key. Conveying your main messages on a pull up banner or signs is a clear way
to communicate the policies you have in place.
What we can help you with
A-Frames are a flexible way to provide site specific reassurance. Placing an
A-Frame outside your offices or shop front is a great way to keep your customers informed. Their snap-open frame edges make them great for updating messages as the situation develops.
To find out more about A-Frames, click here.
Posters are a quick, budget friendly way to show the hygiene message. Wipeable handwashing posters are perfect for placing above sinks in your offices, restaurants or hotels and to encourage everyone to practice good hygiene.
To find out more about hygiene posters, click here.
3. Temporary Signage
These are a cost-effective way to display the measures you are taking to ensure your client’s safety. Foamex signs, on the outside of your building, are a direct way to ensure your staff and clients are following current regulations.
To find out more about Foamex signs, click here.
4. Window Cling Signs
Window vinyl stickers are a versatile form of temporary signage. They’re great for sticking onto your frontage, to warn of potential closure. Why not include your web address, so that clients are still able to make purchases, even when your store is shut?
To find out more about window graphics, click here.
5. Pull Up Banners
Pull up banners are great for displaying in your office space, hotel lobby or restaurant. Ideal to define the procedures you have in place, or for showcasing correct hand washing techniques.
To find out more about pull up banners, click here.
6. Leaflets and Flyers
Leaflets and flyers are great to hand out to your key clients, patients and staff. They are a simple way to promote the precautions we all need to take.
To find out more about leaflets and flyers, click here.
Why not contact us?
With many businesses turning to printed material to get their message across, we would love to help you communicate quickly with your clients. We can advise you on the best way to progress with your plans and what printed items can support that.
Contact us today by calling 0116 259 9955or email firstname.lastname@example.org to see how we could help you.